CIO Magazine hired Polar Design to support its legacy PHP based publishing and content management system. During the engagement, the publication sought to add an e-commerce website to sell digital downloads, promotional items and educational literature. The goal was to provide members with access to conference materials outside of the conferences that it organizes as well as generate additional revenue streams. However, the existing legacy system provided limited options for expansion to add e-commerce with an off the shelf e-commerce solution, and custom developing one was outside of the organization’s budget. The CIO magazine e-commerce site came to life thanks to Polar Design’s InsightBuilder(R) ECOM software platform
Our e-commerce platform provided the organization a lightweight, reusable code base that provided powerful integration capabilities with its existing membership database, with a custom shipping solution, and yet was flexible enough to adapt and operate with the legacy PHP framework built up prior to Polar Design’s engagement. The resulting e-commerce site provide management and easy to use interfaces to upload digital downloads and add any new promotional products, specify SEO keywords, review and manage customer orders. An easy to use, quick shopping cart ensure customers waste little time in making a purchase of their favorite CIO products.